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Aug 05, 2013
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Positioning Your Home to the Millennial Buyer

Not long ago, a popular billboard in our area was for a real estate company with a photo of a couple vaguely resembling Betty White & Lil John sitting on a couch.  The billboard’s tagline was “Helping Buyers & Sellers Find Each Other”.  While the billboard is comical, it does drive an important point home.  In some cases, especially for those who’ve been living in their home for decades, when the decision comes to relocate, oftentimes their target buyer is someone of a different generation than themselves.  Taking this to heart is crucial in the current real estate market, which still favors the buyer, many of whom fall into the generation known as the “millennials”.

mil·len·ni·al– Refers to those born between 1978-2000

Home Improvements That Can Attract Millennial Buyers:

Maintenance-Free Living: Another pseudonym for this group is the “now generation”.  As the name implies, they seek out quick results and would prefer tobill gutters not take the time to maintain aspects of their home that can be constructed maintenance free.  As a home seller, this means opting for features such as clog-free gutters, composite decking and durable siding.

Smart Homes: A recent survey found that 65% of Millennials believe that losing their phone or computer would be more detrimental to their daily lives than losing their car.  Whether it’s digitized home lighting, irrigation, HVAC or home security system, there’s no doubt that integration of technology into your home will greatly appeal to Millennials.

Entertaining Space: As family sizes continue to shrink and the country’s birth rates decline, Generation Y needs less bedrooms and more space to host guests. Home improvements such as finishing your basement, adding a media room and adding a deck or patio will increase your home’s value in their eyes.  The same can be said for features such as swimming pools and hot tubs which more mature generations can perceive as expensive and a chore to maintain. deck

Energy Efficient: Going hand in hand with an eco-conscious mentality, Millenials, also have a high desire for an energy efficient home which is both kind to the wallet and Mother Nature.  High in demand energy efficient features include: windows & doors, appliances, and insulation.  Having a home performance test that can be provided to potential home buyers is something that would apply to the Millennial real estate market.

Colors: In the past, it was customary to opt for white walls when selling your home.  This is no longer the case.  Nowadays, Millennials prefer painted walls which add interest.  No longer are bold colors taboo, however, if choosing this course, it’s to your benefit to pick the brain of an interior designer or professional painter to ensure that your selection isn’t too wild, such as fire engine red or hot pink.kitchen

Floor Plans: In various facets of their lives, Millennials appreciate openness and this characteristic translates into their list of desirable features in a home.  Because Millennials are often at the preliminary or early stages of starting a family, it’s helpful for them to see rooms that can be utilized for multiple purposes such as a home office that can be converted into a guest room or a nursery.

Flooring: Carpeting is often perceived by this generation as high maintenance and easily damaged.  Opt for tiling, hardwood or laminate flooring where possible.living room

Eco-Conscious: Having been raised by Baby Boomers, who are credited with starting the green movement, Millenials are environmentally conscious and prefer environmentally friendly products when possible.  Enhancements that can be made to your home to attract Millennial buyers with include: rainwater harvesters, skylights & sun tunnels.

Storage: Simply put, the Millennial generation has a lot of “stuff”.  Homes can never have enough storage.  Whether it’s usable attic space in the home or garage, built-in closet shelving, cabinet space or not having enough storage can be a factor that allows other homes to get chosen ahead of yours.kitchen

Reviews

We Strive for 100% Customer Satisfaction

Delivering exceptional service is our No. 1 priority. Read these happy reviews from homeowners who were blown away by their home improvement experience with Lindus Construction.

"Service and work were excellent; thank you!"

Ron B.
Burnsville, MN
January 19, 2023

"The technician worked very efficiently and put in long hours to get the job done. Excellent work and we were very grateful."

Pam L.
Oakdale, MN
January 12, 2023

"I have used Lindus in the past and they once again, gave me excellent service. They stand behind their products and service. I have referred them to many friends."

Susan B.
St. Paul, MN
January 6, 2023

"We have had them do work at our home before and at my parents' house. They did great work!"

Sue R..
St. Croix Falls, WI
January 3, 2023

"The two young men that did the install were great.  They were personal and appeared very conscientious."

Jim H.
St. Anthony, MN
December 30, 2022

"Always polite and considerate. Last inspection was a quality control and I was impressed with him and his thorough inspection. Great job!"

Irene S.
Bloomington, MN
December 20, 2022

"We had a great experience with Lindus. The communication has been great. When I had a question I received a return email or phone call quickly. When Lindus employees were at our home, they explained what they were doing in great detail, my questions were always satisfactory answered. I will gladly continue to refer Lindus to friends and neighbors."

Roger D.
Shoreview, MN
November 29, 2022

"I highly recommend Lindus Construction. I have used them for three projects over the last few years and they are easy to contact, the people are friendly and they do very high quality work. Don’t hesitate to use Lindus for your next project."

Darrell M.
Lino Lakes, MN
June 9, 2022
Complimentary Estimates. We Are Also Offering A No-Charge Heat Map Analysis With Insulation Estimates Through February 28th.
Some restrictions may apply. Call for details.
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